Showing posts with label Usher. Show all posts
Showing posts with label Usher. Show all posts

Saturday, July 2, 2011

Luxetips Events!: 2011 Essence Music Festival Day One

Hello Divas!

Life is beautiful. Enjoy it!

Day one of the 2011 Essence Music Festival has been packed full of activities and entertainment.

When I landed in New Orleans a Ford driver greeted us in baggage claim and whisked us into a brand new white 2011 Ford Explorer.  Initially I thought the vehicle was the Ford Edge because of the body style and design.  I was pleasantly surprised to discover it was an Explorer.  Ford totally changed the look of the Explorer.  This Explorer had leather seats, a third seat, and power outlets for back seat passengers.  I was thrilled to find a plug because of course, my cell phone needed charging.

We arrived at our hotel and was immediately greeted by Ford representatives who sent our bags up to our rooms and escorted us to a cocktail reception already taking place.  There are media representatives from Concrete Loop, Global Grind, Sister 2 Sister Magazine, Rolling Out Magazine, and Hello Beautiful on this trip.

After cocktail hour the Ford team chauffeured us to THE Emeril's restaurant.  There we were treated to a delicious meal and we learned more about our schedule for this weekend.  We learned we will get an opportunity to actually test drive several vehicles from Ford's new 2012 fleet.  I am looking forward to seeing how Ford's SYNC® technology works up close and personal.

After dinner we were escorted to the Superdome to enjoy the concerts.  We stopped by the Belvedere Lounge to celebrity watch and sample the Essence/Belvedere signature drink the "Belve Peach Essence". At the Belvedere lounge I spotted Boris Kudjoe, Ford Spokesperson, and Garcelle Beauvais.  Garcelle is absolutely stunning in person and here is a pic of us together.

Afterwards I enjoyed performances by Jennifer Hudson and Usher.  Usher gave a pretty awesome performance.  He started the concert suspended in air and he still has the energy and moves to give fans their money's worth.

Stay tuned for more updates from the Essence Music Festival.

Toodles!

Friday, June 24, 2011

Fun Fridays! Ford: The Exclusive Automobile Partner for The Essence Music Festival

Hello Divas!


Positivity is more powerful than negativity. Practice positivity always!


Next weekend New Orleans will host the annual Essence Music Festival Weekend.  Essence Music Festival is the largest African American music and culture event in the U.S. attracting over 250,000 participants. Wow!  That is incredible!  This year's festival headliners are Mary J. Blige, Kanye West, and Usher.


Ford, Inc. is returning for the third year as the exclusive automobile partner for the Essence Musical Festival.  This year Ford has planned many awesome activities for festival attendees and the chance for attendees to win some amazing prizes. Essence Music Festival attendees can look forward to:
  • Opportunities to test drive Ford's new 2012 automobiles such as the new 2012 Ford Edge, the new 2012 Ford Explorer (North American Truck of the Year), and of course the best selling new 2012 Ford Focus.
  • Opportunities to win cool prizes inside the Ford Booth and participate in an exclusive broadcast with SirisusXM live from the Ford Main Stage.
  • Opportunities to meet and greet celebrities and obtain autographs inside the Ford Booth!
More importantly, Ford is giving one festival attendee the chance to win the new 2012 Ford Focus!  Wowza!  Who doesn't want a new car?  Remember when I told you guys about Ford giving away a 2012 Ford Focus at the 2011 BET Awards this Sunday? By the way you still have time to enter the contest.  The new 2012 Ford Focus is a pretty cool vehicle.  It gets 40 mpg and includes Ford's MyFord Touch™ technology. - a simple intuitive touch screen that lets you control your navigation, phone and entertainment.  The winner will also participant in an exclusive broadcast with The Steve Harvey Morning Show. 


As you can see festival attendees will have many opportunities to learn about Ford, Inc. and its new 2012 models in a fun and inventive way. 


If you are in New Orleans at the Essence Music Festival next weekend, be sure to check out the Ford Booth and test drive their new 2012 vehicles. 


Toodles!